The Chief Executive Officer of the Ghana Tourism Authority, Maame Efua Houadjeto, has been enstooled and officially installed as the Safohen of the Bentsir No. 1 Asafo Company in Cape Coast under the stool name Nana Efua Kouguah Nshiraba II.
The colourful traditional ceremony, held in Cape Coast in the Central Region, drew hundreds of people from different walks of life, including traditional leaders, government officials, tourism stakeholders, opinion leaders, Asafo members, family, friends and residents.
Characterised by rich symbolism, pageantry and deep cultural significance, the event showcased Ghana’s vibrant traditions and heritage. Traditional drumming, dancing, Asafo displays and customary rites formed part of the ceremony, reflecting the enduring legacy and identity of the Asafo institutions in the Central Region.
The installation of Nana Efua Kouguah Nshiraba II is being viewed as recognition of her leadership and service, while also placing on her the responsibility of promoting community development, unity and cultural preservation.
As Safohen of the Bentsir No. 1 Asafo Company, she is expected to provide leadership and guidance to the Asafo group, promote peace and unity among members, preserve customs and traditions, support community mobilisation and champion development initiatives within the traditional area.
The role also requires her to serve as a custodian of the values, discipline and identity of the Asafo Company, while strengthening the institution’s contribution to social and cultural advancement.
The ceremony further highlighted the important role of traditional institutions in preserving Ghana’s cultural heritage and promoting cultural tourism. It also reinforced the connection between tourism, culture and community identity.
Speaking at the event, several dignitaries commended the GTA CEO for her dedication to public service, leadership and commitment to promoting Ghana’s culture and tourism sector.
Many expressed confidence that her elevation to the traditional position would further strengthen efforts aimed at cultural preservation and national development.
