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Kwaku Azar challenges landlords to reduce rent after car dealers slash prices by 15%

A CDD-Ghana fellow and anti-corruption campaigner Prof. Stephen Kwaku Asare, popularly known as Kwaku Azar, has called on landlords to reduce rents following a 15 per cent cut in vehicle prices by the Automobile Dealers Union of Ghana (ADUG).

“Car dealers slash prices by 15%. Landlords, time to do the needful,” Prof. Asare wrote.

His comments followed an announcement by ADUG that its members have reduced vehicle prices by an average of 15 per cent, citing improved economic conditions and policy reforms.

In a public notice issued on Sunday, February 15, 2026, the Union said its members had “reduced vehicle prices by an average of 15% following the relative stabilization of the Ghana cedi against the US Dollar, as well as the abolition of Covid-19 levy.”

According to ADUG, the decision aligns with its earlier pledge to ensure that gains in the exchange rate environment are reflected in consumer prices.

“This decisive action reflects the Union’s long-standing promise to Ghanaians that any meaningful stabilization of the exchange rate would translate into fairer vehicle pricing, rather than excess profiteering,” the statement noted.

The Union further stated that its members acted “in good faith and with a strong sense of national responsibility” in implementing the reductions.

ADUG explained that vehicle prices had been under pressure in recent months due to several factors, including “exchange rate volatility, high import duties, shipping costs, and global supply chain pressures.”

During that period, the Union said it had consistently assured the public that prices would be reviewed once the exchange rate stabilised.

“Once the exchange rate showed signs of stability, vehicle prices would be reviewed downward,” the statement recalled.

With what it described as recent improvement and consistency in the foreign exchange market, the Union said it has now fulfilled that commitment.

The price cuts, ADUG noted, cover “a wide range of vehicles, including brand-new, hybrid, electric, and home-used vehicles.”

The Union also expressed gratitude to the public for their support throughout the period of price volatility.

“We thank Ghanaians for their patience, trust, and confidence in the organized automobile trade,” ADUG said, adding that it remains committed to acting “in the best interest of consumers and the national economy.”

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